Making friends with the right people can really help you get far in sales.
People always listen to those who they trust, so if you are associated with someone who people trust it will automatically eliminate those barriers.
Befriending influencers help break down those barriers because people already trust them. Their recommendation becomes that much more powerful. Find out who people in your market or community that people go to advice, and go out of your way to become their friend!
Having connections really unlock what you are able to do and who you’re able to approach. You wouldn’t believe how many times we’ve gone to events and concerts and have been allowed access to VIP areas and restricted zones because of who we knew.
“Not only does it allow us to brag every chance we get, but it’s an amazing opportunity to network with the right people!”
Although this is somewhat of an advanced technique, you truly have to put being a good person ahead of always trying to sell. Being genuine, trustworthy and dependable is the best way to gain the friendship of the Influencer. Being able to have an authentic relationship with an influencer really helps to save time in prospecting, because you’re automatically surrounded by the right people.
My funny VIP story! When I worked at EB Games, I essentially knew everyone in my hometown. I’m sure you know of the rapper Classified! He came to our new sports complex to do a concert with David Myles, and I had to work that night. After work, I went to meet up with Jamie and I got to the admission line and realized – Jamie has my ticket! Even worse is that Jamie also had my ID.
Thankfully, the head of security was a regular of mine at work and was whose line I wound up in. Two weeks before this, his son’s xbox one broke and Microsoft wouldn’t do anything to help so I called in a favor and was able to exchange it for a brand new one. I was also able to throw in some bonus codes for Call of Duty, and ended up saving him almost a thousand bucks. I told him I was there to meet my boyfriend and our two friends. He slapped a VIP bracelet on my wrist, put 3 more in my clutch that he had to “search” and told me to go have fun. The bracelets also got us access to free booze, and the afterparty where also got VIP access to the bar and got to meet Classy 🙂
Needless to say, it pays to be a decent human being!
Tomorrow, we’ll be discussing the beauty of humor in sales!
it’s important to show your personality during sales to attract the right customers. The best customers are ones that you can build strong relationships with and humor is a great tool!
During the GROE 100, we’ll be giving daily tips to change the way you attract and interact with customers!